"Someone's retirement just got a lot more comfortable."
Rolex
Perhaps the world's most well-known luxury brand full stop, the Geneva-based watchmaker's iconic models such as the Cosmograph Daytona, Day-Date, GMT-Master and Submariner remain some of the most coveted watches in the world.
In our extensive coverage you will find the latest Rolex prices, deleted Rolex models, off-catalogue models, and in our opinion the best Rolex watches to buy this year.
If you're shopping local then check out the largest Rolex boutique in Sydney of Watches of Switzerland's new Rolex boutique in Melbourne.
Alex Rodriguez Spotted Wearing Rolex Cellini Dual Time
More refreshing than a Bellini.
Sterling K Brown Rescues 'Fashion Faux Pas’ With Classic Rolex Flex
"Yet another example of how good life would be with our own personal stylist."
Rob Lowe's Rolex Flex Is Proof The 55 Year Old Still Has Game
Forget St. Elmo; Rob Lowe is the patron saint of youthful looks.
Aaron Paul’s Rolex Flex Is Almost As Good As His Chelsea Boot Game
Blue style inspires Aaron.
Rolex Daytona Paul Newman: This $250,000 Watch Was Found In The Most Unlikely Of Places
I'm gonna pop some tags.
Rob Lowe's Rolex Is No Match For His Thirsty Fans In Los Angeles
Hero or villain?
Jonah Hill Spotted Wearing John Mayer's Rolex In New York City
It's not easy being green and gold.
Shawn Mendes Debuted A Beginner's Rolex Alongside His Latest Partner
Rolex affordability never looked this good.
Watch Collector Takes Drastic Measures To Ensure Nobody Ever Buys His 'Pepsi' Rolex GMT-Master II
"If you trade this watch for hash make sure you get at least a kilo. Love Dad."
Jensen Ackles Pulled Off A $4,000 Gucci Jacket With A Rolex 'Hulk' Submariner
He doesn't just hunt monsters...
Ben Simmons Is Moonlighting As A Tour Guide…With A Rare 'Root Beer' Rolex
Guess he's not a Pepsi fan.
Justin Theroux Made Cargo Pants Cool Again With A $40,000 Rolex
From an era far, far away...
How You Vote In Tomorrow's Election Will Affect Your Next Rolex Purchase; Here's Why
Sure: minor parties have cute names. But will they really help your timepiece goals?
Tiger Woods' Odd Choice Of Rolex Was The Real Winner Of The Masters Tournament
Redefining the rolling green.
Rolex Welcomes The Return Of 'Batman' With The GMT-Master II
Batman returns.
The Last Rolex Ever Featured In James Bond Will Cost You $100,000, But There's A Catch…
Would you pay $100,000 for a watch Bond didn't actually wear?
Dwyane Wade Shows You How To Elevate Your Fanny Pack Look With A $44,000 Rolex
What's in the pack? Nobody will ever know.
Drake Rocked His $18,000 Rolex With A Green Hoodie At Wimbledon
Horological hotline bling.
Ellen DeGeneres Casually Reveals Her $175,000 Rolex In Latest Seinfeld Interview
The Ellen x Paul Newman collaboration you never knew existed.
David Beckham Casually Rocks $55,000 Watch With A Basic White T-Shirt In Tokyo
Wonder if he flew economy...
Rolex GMT-Master II In Pepsi Colours & Stainless Steel Is The Modern Traveller's Watch
Rolex's stunning hero piece of Baselworld 2018.
Paul Newman's Rolex Daytona Just Broke The Record As The World's Most Expensive Watch
If you have to ask...
Paul Newman's Personal 'Paul Newman' Daytona Has Been Found
“Here, here’s a watch. If you wind it, it tells pretty good time.”
Rolex Unveils The Oyster Perpetual Sea-Dweller In 43mm
History is repeating itself at Baselworld this year with Rolex unveiling the Oyster Perpetual Sea-Dweller in 43mm, a watch that debuted way back in 1967 as a professional divers' watch.
