Finding trendy and emerging clothing brands can be difficult, but that’s why you’re here. Whether it’s outerwear, suits, shirts, shorts or sneakers, we have done the legwork to hunt down our favourite menswear brands in one handy article. You won’t find a more complete guide anywhere online.
To create this guide, we assumed that you’re not looking for luxury brands, but rather everyday brands across all aspects of menswear that are making high-quality clothing. There are numerous labels available today that are producing incredibly high-quality clothing (like Todd Snyder, Everlane, etc), usually with a strong focus on sustainability and ethicality and for affordable prices.
We’ve therefore rounded up our absolute favourite brands into one handy guide. Some of our favourite brands may be names you have heard of before, others may be new, but what they all share is a common goal of making men look good.
Our research & why you should trust us about these top men’s clothing brands
Our research process for selecting these menswear brands is based on our previous experience purchasing their clothes for ourselves. We’ve shopped for a range of items such a chinos, polo shirts, jackets and shoes.
- Edited by Luc Wiesman, who has over 20 years of experience in the menswear space.
- We’re average-sized guys, around 6ft (185cm) and have average body types. If you’re a larger bloke, we suggest you try our numerous big and tall guides.
- We even go as far as looking at online reviews, these can often tell us a lot about the brand’s customer service and quality after you have purchased the product.
- Most brands in this selection have timeless or permanent collections, which means the items you love will never go out of stock.
- The brands featured also have a price range in the low to mid-range, with a few more premium brands like James Pearse thrown in.
- Many brands featured are direct-to-consumer, so there are more savings to be had if you’re a thrifty shopper.
Reigning Champ
Pros
- Basic items elevated beyond belief.
- Free shipping on orders over $50 USD.
- Great Customer Service team.
Cons
- A little bit spenny but... we say worth it.
Founded in Vancouver, BC, where they’ve crafted year-round staples since 2007, Reigning Champ is inspired by the culture of sport and produces “the finest athletic wear in the world, without compromise, utilizing unparalleled materials and craftsmanship”. Frankly, they’re not wrong.
With a range that seamlessly blends basics with high-fashion feel, RC has got you covered whether you’re looking for gym-ready basics — tanks, sweats, socks, and the rest — or something a little more cultivated more nights on the town. For the latter, their outerwear is standout, with some killer silhouettes, especially in their Autumn/Winter lines.
While the stuff isn’t cheap, you get all the quality and cool factor of somewhere like Carhartt without the price tag (or the ‘clout-chaser’ shaming from your mates).
Popular Products from Reigning Champ
Public Rec
Pros
- The stuff actually fits.
- 10% Off your first order.
Cons
- Free shipping (almost) worldwide, including Australia.
Founded by Zach Goldstein out of frustration at the state of men’s sweatpants — “they never fit well or looked nice enough to wear outside the house”, let alone that they don’t enjoy the same waist-and-leg-length sizing privileges that your jeans are granted — Public Rec has since become a massive success.
After launching the ‘ADED’ (All Day Every Day) pant on Kickstarter, the business went on to supply a massive but unseen demand in menswear before expanding into every conceivable kind of clothing — tees, button-downs, belts, hats, bags, the lot — and then finally into womenswear too.
If you’re looking for fairly priced wardrobe essentials that you can wear to death and feel damn comfortable while doing it, Public Rec has you covered.
Popular Products from Public Rec
CHÉ Studios
Pros
- New brand that your mates won't have heard of.
- Member's club offers exclusive benefits for return customers.
Cons
- It ain't cheap, but nothing worth having ever is.
Founded in 2019 by international model Oliver Cheshire alongside veteran manufacturer Toby Watkins, CHÉ Studios was born with a mission to blend style and substance. So far, the brand’s deconstructed but still tailored edge has seen it fulfil that mission with aplomb.
Specialising in sustainable resortwear and swimwear, CHÉ combines “the laid-back vibes of the West Coast with the refined sophistication of the Cote D’Azur”. Old-school but forward-thinking, CHÉ offers a tailored flair that easily transitions from beach to club to city and beyond.
With a range that spans from dress shirts to undies, you could restock your whole wardrobe from CHÉ and, we reckon, wouldn’t come out looking too rusty for it.
Popular Products from CHÉ Studios
Venroy
Pros
- Australian designed
- Perfect for vacation and Summer
- Incredibly well priced
- Free express shipping based on thresholds
Cons
- Quality can sometimes be a bit sketchy
- Sizing does vary between garments
Born in Australia over 10 years ago, Venroy has become a quiet success story and the go-to brand for all the cool kids. Inspired by Australia’s relaxed beach lifestyle with a touch of luxury, Venroy’s men’s collections cover swimwear, shirts, trousers and even some suiting.
The brand experiments with unique patterns and technical fabrics like the more durable tencel which makes a perfect pair of linen shorts and Venroy linen trousers. Then, of course, you have endless choices of linen.
With a brand new flagship shop in the heart of Bondi Beach, and stores in exotic destinations like Capri and Montauk, it’s no wonder they’re so hot right now.
The brand is incredibly well-priced and has not got sucked into its own hype, which is why they’re one of our favourite menswear brands.
Popular Products from Venroy
Everlane
Pros
- Ethically sourced
- Transparent production
- Well priced
- Make the best chinos for smart casual
Cons
- Really slow shipping outside of the USA (like 30 days to Australia slow)
- No longer make their lightweight t-shirts... which were perfect for Summer
- No free shipping in the US (From $4.95)
Without a doubt, one of our absolute favourite men’s clothing brands here at DMARGE is Everlane – a company that gets it right with practically everything they produce.
Everlane’s incredible collection of menswear essentials is made to standards that belie their prices, no doubt helped by its direct-to-consumer business model. When Everlane launched in 2010, its principle was that more honesty and transparency were necessary for the fashion industry and retail. They ever release an annual impact report, that’s how much they care about their production.
Everlane’s fabrics are sustainably sourced and everything is made to their ethical standards. The retailer, which was founded in 2010 by CEO Michael Preysman, has stores in Los Angeles, Boston, and New York City if you prefer to touch and feel.
Editor’s note: Everlane is one of the hottest clothing brands for everyday essentials. Try the Everlane T-shirts and chinos. We wear them in the office.
Popular Products from Everlane
Outerknown
Pros
- Backed by 11-time WSL Champion Kelly Slater
- Doing good for the planet and people
- Aim to become fully circular business by 2030
- High-quality hemp and organic cotton made in Mexico (not China)
- Free express shipping on all international orders over $135 USD
Cons
- On the more expensive side ($105 for a t-shirt)
- Free standard shipping on orders over $125 only
The brainchild of world champion surfer Kelly Slater, Outerknown is unquestionably influenced by surfing culture and style, showing that without nature, this sport wouldn’t exist. Thus, it has worked to become one of the most sustainable clothing brands on this list. As many recycled materials as possible are used in the production of all Outerknown clothing and the company will happily take back any well-worn or torn pairs of jeans to repair, recycle or replace, to prevent them from going to landfill.
It’s certainly a stylish brand, with pieces constantly being on trend and being made from quality fabrics that are built to last. What’s great about Outerknown’s clothing is that each piece is unique and has its own feel to it and it will look flattering on any man.
Outerknown clothes may not be cheap, but this is all because the brand aims to provide high-quality and sustainability, so it’s all worth it.
Outerknown’s Blanket Shirts are very popular. These shirts are made from organic cotton and are known for their comfort and versatility. Their Saltwater Slub T-Shirts are made from organic cotton and feature a classic design with a comfortable fit.
Editor’s Note: If it’s good enough for Kelly Slater, it’s good enough for you.
Popular Products from Outerknown
James Perse
Pros
- The most luxurious basics you can find
- Premium material and cotton blends
- Made in the USA
- Sizes up to XXL
Cons
- A premium brand with prices to match
- Free shipping only on orders over $500
James Pearse came from good fashion stock with his father owning the iconic boutique, Maxfield. It’s no wonder he then landed in fashion. Originally making his own baseball caps, which Hollywood’s A-List loved, Pearse then extended his skilled into menswear.
Today, the brand offers premium fabrics and designs inspired by his laid back US West Coast roots. Its style is 100% relaxed and the best example of quiet luxury we’ve seen this side of Los Angeles. Don’t expect to find any loud and obnoxious logos on his clothing, it’s very much if you know, you know.
Start with the best-selling short sleeve crew neck t-shirt, then explore the sueded jersey polo shirts if you’re feeling plucky.
Popular Products from James Perse
Bonobos
Pros
- Perfect for a new work wardrobe
- Sizes range from 28 to 54 (Suitable for plus sized guys)
- Special rates for US Military
- Always dropping new styles (Subscribe to their newsletter)
Cons
- International shipping was on the slow side even with DHL E-Commerce
American menswear brand Bonobos is one to turn to if you’re looking to stock up on the basics.
The brand set out to create the perfect pair of pants and according to all reports managed to do so. Since then, Bonobos expanded into a complete clothing brand for men – suits, swimwear, etc etc. They are all about taking the pain out of buying clothing… which most men will agree is painful.
Based on the DMARGE data, it’s become one of the most clicked brands for guys looking for new menswear brands. That’s why we always recommend it to readers when they want well-made suits and blazers that are perfect for work or play.
We recommend checking out their shirt, jeans, and chino collections, and you should certainly take a look at the dedicated golf range if you’re a keen golfer.
Whether you want the latest in men’s fashion or you’re just looking for something comfortable and stylish, Bonobos has it all. Don’t hesitate to check out their seasonal collections and their clearance sales.
Popular Products from Bonobos
Rhone
Pros
- Focus on technical fabrics for maximum comfort
- Odor resistant gym gear
- Free US shipping on order over $100
Cons
- On the expensive side of things
Women might have too many choices when it comes to athletic clothing, but men have always had to make do with the bare minimum. Rhone arrived to put an end to that, offering guys genuinely premium gym clothing and athletic wear, that can also easily be worn away from the squat rack as everyday pieces. Serious research and development go into all of Rhone’s fabrics, resulting in a brand you can rely upon for genuine quality and high performance.
Beyond gym wear, the brand now focuses its attention on developing innovative technology such as Tribeca Tech that’s designed to keep you warm in the colder months. If you’re just after some new work kit, then their Commuter Pant is the way to go. It’s their best-selling product by far thanks to the Flex-Knit™ fabric that keeps you comfortable all day long.
Popular Products from Rhone
Flint & Tinder
Pros
- Durable and well-made to withstand rigor of outdoor life
- Make you look like Wolverine
- Fast International shipping
- Standard flat rate of just $4.99 in the US
Cons
- Find their best products are often out of stock, so get in quick.
American clothing brand Flint & Tinder can almost be described as patriotic. It exudes the ruggedness we often associate with the classic American style, being hard-wearing enough to accompany you through all types of activities. Whether it be rounding up cattle on the ranch, hiking through forests, or heading to a tavern for a pint of light beer, Flint & Tinder has you covered.
The brand is under the ownership of Huckberry, who intended to come up with high-quality clothing designed for actual use in the great outdoors.
This is how we got Flint & Tinder – a brand perfect for guys who are happiest when getting down and dirty.
Popular Products from Flint & Tinder
American Giant
Pros
- All products are made in the USA
- Giving back to the community
- Free shipping on order over $100
- Affordable international shipping at $25
Cons
- Sizes only go up to XXL (sorry big guys)
If quality does matter to you above all else, then check out American Giant. The start-up, founded in 2012, makes all of its men’s clothing in the US. This means a closer eye can be kept on production and quality, which has proven to be effective, with its hoodies being rated as “the best ever”.
Besides, since products have great durability, you will not have to replace the pieces anytime soon, bringing you more value for the price.
Their best-sellers surprisingly include the straight-leg Dakota Jeans which are made deep in the heart of texas. If you’re just after sweats, American Giant’s classic hoodie is made in North Carolina. Otherwise, their classic cotton men’s t-shirt is just $35 and it’s made in Los Angeles.
God bless Amercian Giant for keeping it local and good prices to boot too.
Popular Products from American Giant
Buck Mason
Pros
- Transparent manufacturing
- Uses US grown and made fabrics
- Incredible white t-shirts
Cons
- International shipping was more expensive than the t-shirt we bought
- Only sized up to XXL
Fashion brand Buck Mason admits it takes a slower approach to fashion than the majority of its start-up peers but for a good reason. When other companies have come and gone due to not being able to sustain the demand, Buck Mason aimed to carefully design and develop pieces. This means that they only go on sale when they are truly perfect.
All pieces centre around the staple American menswear ideals of timelessness no matter the season.
Nuck Mason is pretty much everywhere online these days. Meaning every website you visit sometimes is talking about the brand. This can only be a good thing. They also have physical stores in the US too.
Their Hersman Shawl Cardigan is without a doubt the most handsome thing you’ll own this Winter. Otherwise, try their Thermal Long-Sleeve T-shirts with a waffle knit finish (in 250 GSM French rib cotton) to ensure your layers stay stylish.
Popular Products from Buck Mason
Quince
Pros
- Free shipping and easy returns for 365 days
- Made for travelling so comfort is supreme
- Use recycled materials
- Transparent comparison against other brands
Cons
- Hard to fault them, really...
This emerging clothing brand hailing from San Francisco aims to cause a huge shakeup with its quality and pricing model. Quince is a direct-to-consumer brand that genuinely does believe luxury quality shouldn’t cost the earth. With all major clothing categories on offer, including t-shirts, pants, and activewear, and with quality pieces for prices that are firmly affordable, Quince could easily become your new favourite male clothing label.
The Quince journey began back when the founders decided to create their own luxury brand after they couldn’t find what they were looking for in terms of clothing, home goods, and jewelry. Now, the company offers unique pieces that make any man feel more powerful.
Popular Products from Quince
Alex Mill
Pros
- The perfect balance between premium and basics
- Fashion forward which means some fun items every season
- Available in different retailers around the world
Cons
- Free shipping on orders $200 and up only....
Founded in 2012 with the mission to create the perfect shirt, Alex Mill has now expanded into a trustworthy clothier for guys everywhere. Its commitment is to be as sustainable as possible and one of the methods to doing so is by re-using offcuts of fabrics to make bags. Alex Mill’s very fashion-forward men’s collection sitting somewhere between the beach and work. I’ve picked up a few of their striped t-shirts over the years and have always been impressed… that’s until I put them in a hot wash and kill them. But that’s my fault.
Alex Mill is also stocked on Mr Porter, which says a lot about the brand. As those guys don’t accept shit brands.
If you’re after some heavy suiting for Winter, then try their Mill corduroy blazers and matching corduroy pants to make it a fine ensemble.
Popular Products from Alex Mill
Saturdays NYC
Pros
- Fashion forward design
- Rooted in surf and skate culture
- Fresh collections every season
- Lots of fun and bright items
- Free shipping on orders over $100
Cons
- Limited runs of most items, so get in quick
- On the more expensive side of the bracket
Saturdays NYC is a highly regarded brand that exudes contemporary New York style. Originally established as Saturdays Surf NYC, the brand drew inspiration from the laid-back beachy atmosphere and surfing culture. Over time, it has evolved into a more sophisticated label while retaining its inherent coolness.
The brand maintains an element of unpredictability, constantly refreshing its offerings and staying at the forefront of fashion. By incorporating new fabrics, prints, and branding elements, Saturdays NYC ensures that its loyal customer base remains devoted and engaged.
With its roots deeply ingrained in the New York aesthetic, Saturdays NYC embodies the city’s vibrant energy and urban sensibility. The brand seamlessly combines the relaxed vibes of coastal living with the sleek sophistication of metropolitan fashion.
Popular Products from Saturdays NYC
Ministry Of Supply
Pros
- Direct to consumer savings
- Highly rated by reviews everywhere
Cons
- Jeans felt a bit cheap but to be expected for price... go figure
- Basic t-shirt fit was a bit weird... collar was HUGE
You will be forgiven if you have never heard of the Ministry of Supply before but they’ve got it all. The brand claims to engineer the most comfortable clothes on the planet, through scientific research and human-centred design. Their garments are performance and durability tested to ensure you’re getting value for money. Better still they’re well priced.
Ministry of Supply was founded by Gihan Amarasiriwardena, Kit Hickey, Aman Advani, and Kevin Rustagi in 2010 in Boston, Massachusetts, U.S. The brand provides some of the best business clothing in the industry. The founders are all former students from the Massachusetts Institute of Technology, and sometimes, they use the same temperature-regulating material as astronauts from NASA to create their clothes.
Popular Products from Ministry Of Supply
Todd Snyder
Pros
- Hands down our favourite menswear designer in the US of A
- Incredible range of cool and masculine menswear drops every season
- Great quality
Cons
- Lookbook items don't always make it to the shop
- Expensive shipping outside of the US.
If you’re a regular reader of DMARGE, you’ll already be well aware of our love for Todd Snyder.
The American menswear designer of former Ralph Lauren fame founded his eponymous label in 2011 to great success. Taking his already profound knowledge of US-style, Todd has created an enviable collection of thoughtfully designed men’s clothing that your wardrobe is seriously missing out on.
Todd Snyder always lets you know which clothes are trendy right now, so you can be a man that follows trends and always looks stylish and attractive. The Todd Snyder collection includes men’s shoes, accessories, and clothing. If you’re lucky enough to follow the sales, you’ll also get great prices for the items.
Popular Products from Todd Snyder
Paul Smith
Pros
- Paul Smith is a legend
- Fun and quirk designs
- Sustainable focus ... which is great for a luxury brand
Cons
- Priced accordingly
Renowned for his creative aesthetic, which combines tradition and modernity, Paul Smith is one of Britain’s foremost designers. Each Paul Smith design is underpinned by a dry British sense of humour: quirky but not frivolous, eccentric but not silly.
If you want to add a touch of sophistication to your wardrobe, check out Paul Smith’s range of menswear that’s elegant but not too pretentious. The brand was founded back in 1970 and it has its headquarters in Nottingham, United Kingdom. Paul Smith always releases new pieces of clothing that are always in fashion, so don’t hesitate to check its new collections or bestsellers.
Popular Products from Paul Smith
Taylor Stitch
Born from a need for products without limitations, Taylor Stitch produces versatile men’s clothing that can handle anything; chopping wood, surf sessions, snagging trout, heading to the office… Committed to building the best possible clothing while pledging to limit its environmental impact, Taylor Stitch is one impressive brand.
The company was founded in 2007 by Michael Maher and two of his friends. Although the three didn’t have any shirt-making experience when they created the brand, it didn’t take long for them to launch high-quality, organic clothing that put smiles on people’s faces. If you care about the environment yet still want to be a stylish man, Taylor Stitch might be a great addition to your wardrobe.
Popular Products from Taylor Stitch
Unbound Merino
As the name suggests, this Canadian brand is a lover of all things Merino wool, makes of breathable, and comfortable wool garments that are surprisingly stylish.
Unbound ethically sources all of its wool from Australia (woohoo) to create their range of clothing, including that includes t-shirts, hoodies, underwear, pants, and shorts. Their odour-resistant, quick-drying pieces are most importantly, built to last. We’ve included Unbound Merino because they’re a brand doing things differently and of course they’re supporting the Australian wool industry.
Sometimes, simplicity is the best thing you can get. Unbound Merino manufactures simple clothing that stands out thanks to its strength and amazing features. Its quality is hard to match by competitors. Despite the simpler design of the clothes, you can rest assured you will look stylish in any situation with Unbound Merino.
Check out their compact travel hoodie. Without being biased, it’s one of the best looking and wamred hoodies that’s perfect for your next business class flight across the Pacific.
Popular Products from Unbound Merino
Club Monaco
Club Monaco is one of those brands that takes the essential wardrobe for all modern men and gives it a bit of a spruce up, using more premium fabrics and paying closer attention to cut and fit, to provide guys with a much more viable option when they’re shopping for clothes. If you’re after men’s clothing that’ll make you look polished effortlessly, Club Monaco is just the right brand for you.
The company was founded in 1985 in Toronto, Canada by Joe Mimran and Alfred Sung. The low-end luxury casual clothing retailer has over 100 locations all over the world. Anything you purchase from Club Monaco will be fashionable and will bring you lots of compliments. On top of that, everything is made to last.
Popular Products from Club Monaco
J. Crew
J.Crew believes in ‘looking a million bucks, not spending it’ which is why they source the best high-quality fabrics at the most accessible prices. All of their products are classic with a modern twist, which means you’ll always look effortlessly polished when sporting J. Crew.
J.Crew was founded in 1947 as Popular Merchandise, Inc., and then, in 1983 as J. Crew. The men behind this brand are Mitchell Cinader and Saul Charles. Initially, their store sold women’s clothing at low prices. However, sales exploded in the mid-1980s, and the name changed to J. Crew in 1983.
The brand sells men’s clothing and accessories, but also bags, swimwear, shoes, and more.
Popular Products from J. Crew
Western Rise
Founded by a couple of outdoor guides in Colorado, Western Rise promises to offer you performance men’s clothing that can replace the majority of what you already have in your wardrobe.
What’s cool about Western Rise? They cover a range of activities including travel, hiking, casual wear and fitness. Most of these pieces are water-resistant, offering stretch, and are made from premium materials to ensure you stay comfortable and dry when you’re travelling the world.
Most importantly they look great too, so Western Rise’s clothing can be worn for anything from outdoor hikes to indoor date nights. Check out the Diversion Slim Pants or the temperature-regulating Airloft Shirt Jacket… aka Shacket… it’s a winner.
Also, the brand’s clothing is versatile, yet you can find both simple clothing pieces or something more unique that allows you to express yourself.
Popular Products from Western Rise
Orlebar Brown
Pros
- Swim shorts are the best out there
- 5-year warranty on their swim shorts
Cons
- Crazy expensive since Chanel bought them
- Need some new design inspiration
Another genuine favourite of ours here at DMARGE, Orlebar Brown makes, in our opinion, some of the best-looking and best-value swim shorts around. Add to that a fully-fledged men’s fashion clothing collection that encompasses winter pieces too, and one that makes great use of innovative fabrics, and you have yourself a British brand that needs to be on your shopping list.
Orlebar Brown was founded in 2007 and it operates under Chanel, with Adam Brown being the man behind the brand. One important thing to note is that Orlebar Brown swim shorts are always tested on holiday before being released to the public and all of this takes place to make sure you only buy swimwear of the best quality. These shorts also dry very fast, ensuring comfort throughout your whole trip.
Brands like Orlebar Brown: Frescobol Carioca
Popular Products from Orlebar Brown
ARNE
Pros
- Edgy fashion with an athleisure edge
- Very well priced
- Free delivery for members
Cons
- Feels like a great brand for gym bros
If you’re looking for menswear basics, then we recommend checking out ARNE. They’re known for clothing and footwear with a focus on high quality simple, minimalistic pieces for every occasion. Think polos, chinos, and sneakers with some cool technical jackets and coats thrown in for those cooler months. They have picked up a bit of a cult following and have a huge Instagram following so they’re doing something right.
ARNE was founded in 2018 by two siblings who were passionate about creating high-quality, fitted clothing that looks flattering in any scenario. ARNE also offers activewear, so if you need some comfy clothing for your next workouts, you can’t go wrong with their pieces.
Popular Products from ARNE
Mack Weldon
Pros
- They started with the basics so their underwear is the best
- Free shipping provided by DHL for all Mack Weldon Rewards members and orders over $75
Cons
- No international shipping
Mack Weldon is the perfect choice if you’re looking for modern basic clothes. Whether you order a pair of pants or underwear, you can rest assured that you won’t be disappointed and that the pieces will be long-lasting.
One of the things that gets the most praise from Mack Weldon customers is the underwear collection. All pieces are very soft and comfortable, and once you try them, you won’t be able to go back to other brands.
You can also try their Ace hoodies, Atlas sweatpants, Prime Cotton crewnecks, or Silver Pique t-shirts. What’s great is that they will make you look attractive and confident while feeling comfy. Your Mack Weldon pieces are here to stay, so you can take advantage of the low prices and shop for your dream products.
Popular Products from Mack Weldon
Lululemon
Pros
- 30-years of heritage in the activewear space.
- Increasingly wide range of lifestyle garments too.
- Free shipping.
Cons
- Shipping gets expensive ($20-$30) if you want your gear quick.
Initially finding success as one of the first brands to find its feet in the yoga boom of the 1990s, Canadian label Lululemon is a no-brainer for gym fanatics. Rarely do gym clothes look as good as they feel, but Lululemon has matched contemporary aesthetic design with performance-engineered innovation and the results are immense.
The brand also has a selection of more casual clothing that will help you look stylish when transitioning to and from the gym.
Lululemon and Alo Yoga are probably neck and neck when it comes to the most popular yoga/gym clothing brands, but they also have a brilliant and increasingly wide range of lifestyle garments including sweat-resistant button-down shirts for those Summer BBQs.
Sizes: XS-4XL
Origin: Canada